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One didn’t even attend in individual!
The newest Paris Fashion Week occasions got here to an finish, and there have been an enormous variety of world stars who attended the exhibits. Lefty, an influencer advertising platform, not too long ago launched statistics concerning the occasion.
The top-ranked manufacturers throughout #PFW menswear had been:
????@LouisVuitton
????@Dior
????#AMI@LoeweOfficial @givenchy @kenzo @RICKOWENSONLINE #amiri#bluemarble#walesbonner pic.twitter.com/Mm5cNJaYHX— Lefty.io (@lefty_io) June 28, 2023
In explicit, they shared a report rating the highest influencers in regard to “Earned Media Value” often known as EMV. EMB is an influencer advertising metric that’s used to search out the worth of social media content material by measuring engagement with social media content material a couple of model.
Following the top of Paris style week, Ok-Pop idols dominated the highest three. In the primary place place, the idol with probably the most EMV was none aside from ASTRO‘s Cha Eunwoo (also known as Cha Eun Woo).
As a DIOR ambassador, Eunwoo has at all times shined for the model, and one thing hits in another way when the idol attends occasions globally.
It was no completely different when the idol was in Paris for the current DIOR present. While netizens had combined responses to Eunwoo’s outfit, the idol nonetheless shined along with his look and he was undoubtedly the principle occasion as his character and visuals shined. Whether it was his posts or tales, Eunwoo stored followers up to date along with his time within the beloved metropolis.
During his time in Paris, Eunwoo had an EMV of $8.4m with two posts.
Yet, the idol in second place shocked followers as a result of he didn’t even attend. As one among DIOR’s ambassadors, BTS‘s Jimin was the idol who came second in the list of most visible influencers during Paris Fashion Week.
When Jimin was introduced as an envoy, he rapidly made his presence identified after wowing at a DIOR present again in January!
Unfortunately, Jimin couldn’t attend the present in June, which makes it much more complicated about how he may make it so excessive on the listing. Luckily, many consider that the reply all lies within the idol’s Instagram publish.
On June 22, Jimin excited followers when he shared a photograph of a DIOR invitation to the present on his Instagram. At first, many thought it meant the idol can be touring to Paris for the present. Although he didn’t attend the engagement amassed loads of consideration and at the moment has over 5.7 million likes. This single publish equaled an EMV of $5.6m.
In third place, NCT additionally made their mark as each Yuta and Taeyong attended occasions for LOEWE and Louis Vuitton. As properly as making a huge effect with their visuals, each idols made certain to share their experiences on-line and had an EMV of $4.7m with seven posts.
It looks as if Ok-Pop idols have as soon as once more dominated style week, and because the variety of stars attending continues to develop, they’re showcasing the continual progress of Ok-Pop globally.
You can learn extra about BTS members making an impression at style week, with even attending, beneath.
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