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It’s much more sus to netz as Coway is owned by Bang Si Hyuk’s brother!
Koreaboo
BTS‘s Jin is currently serving his mandatory military enlistment. Although the idol is limited to the activities he can do, ARMYs have shared anger after he was omitted from an advertisement released by a brand the members are ambassadors for.
Back in 2021, the members of BTS have been named ambassadors for the worldwide model COWAY. In explicit, the idols all the time gained consideration for his or her cute and hilarious commercials for the initiatives.
A current advert from Coway has gained destructive consideration from followers after they seen that Jin was omitted from the business.
While many initially thought it was resulting from Jin’s army commitments, one fan dispelled these rumors.
Not solely did they share that one other advert from the model with all seven members was shared in February 2023, however the brand new advert with out Jin makes use of the identical set (and was seemingly filmed) concurrently one launched in August 2022 with all the members.
This is Coway water air purifier business launched in August 2022. So, you may see that set is identical as water air purifier business launched in April 2023. And on the finish, there are seven voices in “Coway Icon Ice Water Purifier!”. And you may hear Seokjin’s voice. pic.twitter.com/GSZjPWmEpU
— star_jin (@nightstar1201) May 16, 2023
Of course, as soon as netizens seen what occurred, many despatched messages and inquiries to the model. While most didn’t get a reply, one Korean fan shared the response she obtained, and it was all about discussions for the commercial.
Hello. I’m the individual accountable at Coway. I want to thank the various prospects who visited Coway. As on your questions as to why BTS member Jin was not proven on the business, throughout the preliminary stage when first discussing the contents of the business, Jin was presently serving within the army and due to this fact in response to regulation, it was troublesome for him to participate. Coway will probably be ready for BTS’s Jin to return wholesome after ending his army obligations. For additional questions, please consult with our 1:1 consulting or contact us at our customer support middle (1588-5200). We will work more durable to greet you with higher service.
— The response from Coway
코웨이 답변이 왔습니다.ㅠㅠㅠㅠ pic.twitter.com/cnnIM9PDKf
— 김석진사랑해 (@lovejin_921204) May 17, 2023
When the put up was shared, ARMYs shared their anger on the lack of planning from Coway.
Coway airing ot6 adverts as a result of they did not renew their contract with Seokjin earlier than his enlistment.. thoughts you Seokjin did the adverts with swollen finger..THIS IS UNPROFESSIONAL AND DISTURBING.
— Sumsum⁷?THE PLANET ?⍤⃝? (@SumSumSeVeN) May 17, 2023
coway simply made enemy with me . like i didn’t even know they have been displaying the advert with solely 6 members as a result of they didn’t renegotiate seokjin contract earlier than he enlisted and thoughts you he did these adverts with a swollen finger and all. very confused to how this occur tbh
— keke⁷ SAW YOONGI (@stallseok) May 17, 2023
that is genuinely upsetting how coway thought it is okay to telecast ot6 adverts when BTS is 7. it is very unprofessional of them to not renew the contract with jin earlier than he enlisted.
— ` (@thv_vanttae) May 17, 2023
coway did not renew the contract with seokjin earlier than he enlisted & now they’re telecasting adverts with solely 6 members. that’s so fucked up trigger it’s actually their fault for not being organized sufficient to arrange a contract earlier than he left & now they’re doing crap like this.
— jwekwe! (@oiirul82ii) May 17, 2023
When referring to “contract” it means the dialogue behind the commercial and a fan shared that fellow model Lotte Xylitol shared that made certain to debate new initiatives that had been filmed with the members earlier than Jin enlisted.
This is distinction in professionalism.
[coway?] 230517 Since BTS Jin is already working within the army on the time of this contract, it has develop into troublesome to look in advert.
[Lotte Xylitol?] 230412 Contract extension was made earlier than a BTS member of joined the army.#JIN pic.twitter.com/U0DiezqJsD— star_jin (@nightstar1201) May 17, 2023
One netizen even identified how odd the entire scenario was after including that the one that purchased COWAY was Bang Joon Hyuk. It raised extra considerations as a result of he additionally purchased shares in Big Hit Entertainment in 2018… and is HYBE founder Bang Si Hyuk‘s brother.
Bang Joon-hyuk of Netmarble and Bang Si-hyuk of Hybe are relative. Bang Jun-hyuk acquired 25.71% of Big Hit shares in 2018. He bought Coway for 1.74 trillion won. After that, BTS started promoting Coway. pic.twitter.com/OKVGGpLEcr
— star_jin (@nightstar1201) May 17, 2023
While it wouldn’t have been stunning if Coway omitted Jin resulting from his army standing, the truth that it was all as a result of they didn’t focus on contract renewals earlier than he left upset followers. In explicit, the alleged hyperlink to HYBE would’ve meant they knew some details about Jin’s enlistment and would’ve put issues in place to make sure he was proven.
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